Community Operations

Have you ever wondered what makes some communities thrive while others struggle to maintain engagement? This article shares some of the key insights I've picked up along the way about community engagement, motivation, and values that can help you elevate your community leadership....

In this article, we’ll take a closer look at the benefits of micro-communities, and how you can build and sustain your own....

This is the ultimate guide to customer segmentation, a useful tactic to better align tools and strategies with your target customers....

It can be tricky to know how to effectively measure the success of a community. Objectives and Key Results (OKRs) and Key Performance Indicators (KPIs) are tools that can be used by Community Managers to track their success and meet goals....

A lack of a smooth onboarding process can be detrimental to the member’s experience, and it’s indicative of a poorly functioning community. If you’re not providing a good first impression, the rest of the experience will likely be lacking too....

Using OKRs within your community-led strategy can help you to have measurable goals, track growth, and communicate your community’s ROI to stakeholders....

Community-led growth acts as a multiplier on top of product-led growth. By actively facilitating user interactions, Community-led growth allows a company to have a stronger pulse on its customer pipeline, feature requests, and real-time support....

PMA get bombarded with a whole host of requests from practitioners keen to learn how they have such an engaged online Slack community, with 10,000+ members. So, Richard King, CEO & Founder at PMA, sat down for an AMA and shared some of the secrets of his success....