Members-only Community-Based Marketing Advocate communities: A product marketer's secret weapon My name is Alex Ruddock and I'm a Product Marketing Manager at Influitive, a company responsible for pioneering the concept and...
Members-only Community-Led Growth What is community-led growth? Community-led growth is a strategy that uses an engaged community to acquire and retain customers, while also expanding the reach of a business....
Members-only Community-Led Growth The role of customer advocacy in community-led growth Ever been unsure about which product to buy, only to be swayed by family, friends, or colleagues when they’ve told you a...