About us
Community-Led Alliance burst onto the scene in 2022 with a mission to leverage the power of community to help accelerate the impact of community-led growth (CLG) for businesses.
An increasing number of SaaS organizations are looking to implement or grow existing communities as a key channel for growth. While the notion of ‘community’ as a potential growth lever isn’t new, only recently has it been recognized as a robust go-to-market strategy that can drive user acquisition, expansion, and retention.
By facilitating interactions between users, organizations with a strong community platform can gain a deeper understanding of their user’s needs, pains, and gains in order to serve them better and convert them into evangelists for the product/org.
Community-Led Alliance provides trusted resources for organizations at all stages in their customer-led growth journey - whether you’re starting from scratch, seeking scale, or looking to optimize an existing community for growth.
What we do
- Our community is a place for organizations at all stages of their community-led growth journey to connect, network, ask questions, share ideas, find solutions, and implement a powerful CLG strategy.
- Our blog’s regularly updated with awesome info from our in-house experts and you - our incredible community contributors (if you want to contribute something, find out how here).
- Our reports will dive deep into trending community-led topics to deliver you the insights, stats, and advice you need to crush your role.
- Our events (digital and hopefully someday soon in-person!) bring together CLG leaders from the US to Australia, Brazil to Bulgaria, Chile to China, (and many other alliterating regions of the world) to facilitate knowledge-sharing and real human-to-human networking opportunities.
- Our soon-to-be certification suite will arm you with all the tried and tested tools and techniques some of the world’s biggest brands are already using - and bagging results with.
*We’re still pretty new and the team very much appreciates their sleep, so this list is a blend of what already exists and what’s on our roadmap.
We’re proudly part of The Alliance umbrella.
The Alliance is the world’s most forward-thinking professional development platform for high-growth organizations and individuals worldwide.
Through market-leading accredited courses, unrivaled membership plans, industry-shaping reports, thriving communities, and first-class events, it’s redefining the way companies access education and scale.
The Alliance ecosystem also includes these other brands: Product Marketing Alliance, Sales Enablement Collective, Product-Led Alliance, Future of SaaS, AI Accelerator Institute, Customer Success Collective, CMO Alliance, B2B Marketing Alliance, and more.